Bring a group to Lichfield - an award winning coach tourism destination

Lichfield is proud to be a top class coach tourism destination. The city was recently awarded 'Coach Friendly Status' by the Confederation of Passenger Transport CPT, and we are more than happy to help you plan your visit. 

Help and support

For help and support planning your trip, contact Jonathan Oates, our Groups Officer on 01543 308210 or email

Guided tours and familiarisation visits

Our fully qualified Green Badge Guides provide city tours with optional extras such as visits to various attractions, morning coffee, afternoon tea, lunch or cream teas. Tours in some overseas languages are also available. Standard tours last around one and a half hours, but the time and topic can easily be arranged to suit each group. To see the range of tours we offer, visit our guided tours page.

We also hold familiarisation visits for group organisers every year to help group organisers find out about the attractions and facilities we offer.

To find out more about Green Badge Guides and familisation visits, or for a groups guide or group information pack, please contact Jonathan Oates, our Groups Officer on 01543 308210 or email

Coach parking

As well as five unloading and parking bays in the Birmingham Road Car Park, there are two bays on The Friary, close to the Premier Inn Hotel and two unloading bays beside Beacon Park, close to the Cathedral.

For more information visit our coach parking page or contact Jonathan Oates, our Groups Officer on 01543 308210 or email

School packages

Our wide range of attractions have education packages to suit all key stages, and our city is rich with heritage, literature, fantastic theories and famous faces.

To find out more, visit our schools page.

Latest News

Tuesday 4 November 2014

On Tuesday 4 November 2014, 60 children and 10 adults from Fulfen Primary School visited Lichfield. As part of their school project about the English Civil War, Ian, one of the city's Green Badge Guides, took them on a 40 minute tour of the city telling them about Lichfield's important part in the war. The children heard about Lord Brooke being shot by John 'Dumb' Dyott on Dam Street, they saw the statue of Charles the First on the side of Lichfield Cathedral and heard how the miners of Cannock Chase helped the King's nephew, Prince Rupert, blow up the walls of the Cathedral during the second siege. The children were very interested in the stories and asked lots of great questions which really tested Ian's knowledge! Afterwards the children were given a map of Lichfield in 1643 and another map of Lichfield as it is now and also a special badge for each of them with a picture of Civil War soldiers.