Drayton Manor Park gets the Gold at the 2016 Enjoy Staffordshire Tourism Awards

Thursday November 17 2016

Drayton Manor Park is celebrating after picking up five accolades at the prestigious NFU Mutual Enjoy Staffordshire Tourism Awards.

The much-loved family attraction scooped the awards in a special lunch ceremony that was hosted at Alton Towers Resort on Monday 15th November.

The family-run theme park picked up Gold in the Best Tourism Experience of the Year category for the infamous Drayton Manor Park Magical Christmas event 2015, which saw thousands of people descend on the park to celebrate this wonderfully festive time of year. Europe’s only Thomas Land® was transformed into a magical land complete with a Castle of Dreams where visitors can spend some quality time with Father Christmas, regular snow showers and Fat Controller Christmas themed shows. Judges felt that there were some interesting events entered this year, but Drayton Manor Park's Magical Christmas was consistently strong across all judging criteria in the category, giving it the edge over the other entrants.

The park’s second Gold of the day came in the Business Tourism category for providing exemplary service for all business visitors and delegates at not only the park but also the state-of-the-art hotel. The four-star Drayton Manor Park Hotel complex also scooped Silver in the Hotel of Year category, a great step up from last year’s Highly Commended.

As if that wasn’t enough, the park was also Highly Commended in both the Large Visitor Attraction category, for venues inviting more than 50,000 visitors a year and the Inclusive Tourism award for Drayton Manor’s continuing commitment to excellence in accessibility.   

William Bryan, Managing Director of Drayton Manor Park, said: “We are absolutely thrilled to once again receive such recognition for our contributions to tourism in Staffordshire. To pick up two Golds, a Silver and to be Highly Commended twice is all down to the hard work and dedication of our team without whom this wouldn’t be possible.”

The Enjoy Staffordshire Tourism Awards are an annual celebration of tourism in the county, which reward entrants for their commitment to delivering excellent customer service, training and skills for employees, sustainability and environment; along with the entrants’ proactivity and dedication to best practice, quality of service and product.

Drayton Manor Park is currently counting down the days to the launch of its award-winning Magical Christmas event, which opens to the public on selected dates from Saturday 19th November 2016 and runs until 31st December. Pre booking tickets is recommended due to demand.

To book tickets, or for more information about the park, visit www.draytonmanor.co.uk or call 0844 472 1950. Reduced prices are available for tickets bought in advance. For regular updates and news about Drayton Manor Theme Park join them on Twitter www.twitter.com/Draytonmanor and Facebook www.facebook.com/DraytonManorPark

Notes to Editor

About Drayton Manor

Drayton Manor Park Ltd, opened to the public in 1950 by the Bryan family, is one of the UK’s most popular family attractions with over one million visitors a year. George and Vera Bryan OBE, converted 80 acres of derelict land, which once belonged to Sir Robert Peel; MP & PM to Queen Victoria and her family, into today’s wonderful multi award-winning family attraction, combining thrill rides with a conservation zoo plus catering and conference facilities.

Today, Drayton Manor Park, still family owned and run by second and third generation family members, covers 286 acres of beautiful woodland and countryside and features some of the wildest and scariest rides around. Rides include: Roller-Coasters - Shockwave, Ben 10: Ultimate Mission and G-force.  Major rides: Maelstrom, Apocalypse and Storm Force 10, our wettest ride. It is home to the hugely popular Thomas Land™ featuring many named Thomas & Friends™ character rides for the children and adults alike. Thomas Land™ at Drayton Manor is the only one of its kind in Europe.  The park’s 152 seat 4D Cinema, over 50 rides and attractions makes for a truly unforgettable day.

A four-star Hotel onsite featuring 150 rooms includes Thomas & Friends™ themed rooms all sleeping four to six guests, family rooms, executive rooms and presidential rooms. It also features two bars, two sublime restaurants and a relaxing lounge.  Within Drayton Manor Park and hotel we have three large conference rooms for functions and exhibitions as well as an idyllic wedding facility for up to 400 guests.

The popular Grill Inn Steak Restaurant and bar is adjacent to the hotel, seats up to 150 guests and is open all year round.
www.draytonmanor.co.uk  www.draytonmanorhotel.co.uk www.thegrillinn.co.uk   www.draytonmanorevents.co.uk

About HIT Entertainment

HIT Entertainment is one of the world's leading preschool entertainment companies, specializing in building powerful brands based on engaging stories.  HIT Entertainment’s world-class portfolio includes  Thomas & Friends®, Mike the Knight™, Fireman Sam®, Bob the Builder, Barney®, Angelina Ballerina®, Pingu® and Rainbow Magic®.

HIT Entertainment excels at creating and building globally successful brands which capture the hearts and imaginations of preschoolers and their families.  This is achieved through exceptional storytelling in multiple formats, enhanced by creating high quality character-based products and experiences with best-in-class partners. HIT Entertainment’s lines of business span television and home entertainment production, content distribution, digital media, publishing, consumer products and live events and attractions.  HIT Entertainment is a subsidiary of Mattel, Inc. and has operations in the UK, US, Canada, Hong Kong and Japan. For more information visit www.hitentertainment.com

About Thomas & Friends™

Thomas the Tank Engine was created by a father for his son 70 years ago and today is enjoyed by families in more than 185 territories and in 30 languages.  The #1 blue engine and his friends invite children to enter a world of imagination through the tracks of a train and the words of a story. Children embark on adventures with their engine friends while experiencing timeless life lessons of discovery, friendship and cooperation. Thomas & Friends makes tracks to great destinations on PBS KIDS®, Sprout® and on Five’s Milkshake! and Nick Jr in the UK and on CCTV in China.  Downloadable episodes are available through iTunes. For more information about the world of Thomas the Tank Engine™ and his friends, please visit www.thomasandfriends.com.